General Info

First Name


Last Name




Member Type

Profile Type

Life Coach

Profile Type

Executive Coach

Profile Type


Personal Information


I am the founder and CEO of Life Engineering. Our collective purpose is to power human achievement.

For me this purpose coalesced early in life. I experienced multiple fathers in less than ideal circumstances, one who attempted to take my life. We experienced severe poverty. We moved constantly. Bullied at school because of how I looked and smelled. At 12 I was ultimately and painfully separated from my mother, who had always been my foundation. I developed severe OCD and Tourettes. But I was adopted by a family who showed me a different side of life.

Transformed by this journey, and transfixed by the disparity between those two lifestyles, I was about 16 when I decided to dedicate my life to helping others achieve their full potential.

I studied psychology at the University of Utah. I transitioned through software programming, UI/UX design, product management, product marketing, and ran product teams for over two decades. All the while conducting my own research on human achievement, and evolving the idea of Life Engineering.

Once I felt I was ready, I quit my job and started Life Engineering, the company. We’ve now invested millions of dollars in research into human achievement, and have built this platform to help you identify, activate, and unleash your full potential.

Please believe in yourself. You have more power then you know, and your life is worth engineering.

I’d love to connect, and hear from you.

  • Product Management
  • Product Marketing
  • UI / UX Design
  • Employee Engagement
  • Engagement Science
  • Achievement Science
  • Public Speaking
  • Writing
  • Consulting
  • Teaching
  • Getting excited about things

I enjoy spending time with my beautiful wife, my 7 kids, their families, and my 4 grandkids. I spend most of my discretionary time obsessing over what I can build next to help power human achievement, and have so much more (so… much… more…) planned and in the pipeline. I will never feel like it is enough.

Professional Information


Life Engineering

Job or Role

Founder, CEO, Achievement Scientist