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The Five Voices
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INTRODUCTION
Creating a Chorus of Engagement -
The 5 Voices - An Overview
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WHAT ARE THE 5 VOICES?Getting Everyone on the Same Page
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Whose are the 5 Voices, and What Do They Want?
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A COMMON DISCONNECTBuilding for "Within," Striving for "Between"
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Voices From Outside
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Voices From Inside
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CRAFTING CONNECTIONSThe Role of Culture in Connection
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The Cognitive Basics of See / Do / Get
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GETTING THE RIGHT RESULTSDoes Anyone Want This?
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Assembling Teams to Respond to Prospects
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Bringing Opportunities to Markets and Customers
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Meaningful and Measurable Results
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CONCLUSIONConcluding the Five Voices
Lesson 9 of 14
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The Cognitive Basics of See / Do / Get
We can draw a straight line between what we experience, how that drives what we do, and the results we end up getting.
Your responsibility as a leader is to understand how to create the processes that drive the customer experience, integrate them into a new environment, and then deliver the right results.
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